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Month: May 2026

Cider News

Bauman’s Wins International Cider Awards Trophies; 2 Towns Adds Gold at 2026 Event

May 30, 2026 Jon Sicotte 1

Oregon cider producers earned some of the industry’s highest honors at the 2026 International Brewing & Cider Awards, with Bauman’s Cider and 2 Towns Ciderhouse combining for multiple gold medals and helping showcase the Pacific […]

Growing Cider

Why Audience Fit Matters More Than Reach in Marketing Your Cider

May 27, 2026 Jon Sicotte 0

For many cideries, social media has become less about simply posting a can or bottle release and more about understanding who the audience actually is, where they spend time online and what kind of content […]

Cider News

Snow Capped Cider Headlines GLINTCAP 2026 Winners with 14 Medals Total & 7 Golds

May 21, 2026 Jon Sicotte 0

Austin, Colorado’s Snow Capped Cider picked up seven golds and a total of 14 medals to capture the Midsized Producer of the Year at the 2026 Great Lakes International Cider and Perry Competition (GLINTCAP) and lead […]

Growing Cider

For ​These Cideries, Storytelling Still Sells the Bottle

May 20, 2026 Jon Sicotte 0

Traditional cider makers who rely on ​its on-sight orchard fruit​, face a different challenge than most beverage producers: They are not just selling a drink, they are trying to sell context. From explaining heirloom apples […]

Growing Cider

The Reality of Running a Cider Club: Shipping, Staffing & Subscriber Retention

May 13, 2026 Jon Sicotte 0

As cideries continue searching for stable revenue streams beyond tasting room traffic, many turn toward club memberships and direct-to-consumer shipping programs to create recurring sales and deeper customer loyalty. An informal audience poll at CiderCon […]

Cider News

ACA Leadership Announces Changes to Association’s Structure

May 7, 2026 Jon Sicotte 0

The American Cider Association is moving into a period of structural and leadership change ahead of next week’s annual cider competition in Grand Rapids, Michigan, as the organization shifts to a staff-led operating model and […]

Growing Cider

When Clarity Becomes the Strategy: Endless Orchard’s Packaging Bet

May 6, 2026 Jon Sicotte 1

For many cideries, a rebrand is reactive and often driven by declining sales, a shift in positioning, or the need to reset consumer perception. For Washington-based Endless Orchard Cider, the decision came from something less […]

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