Bold Rock, the #1 regional cider brand (Source: 1IRI: Total US MULC, L52W ending 7/26/26), is excited to bring back one of the most fan requested styles to join their best-selling cider assortment in the country. The refreshingly crisp Honeycrisp Hard Cider will replace tropically inspired Paradise Orchard as Bold Rock’s seasonal offer.
The 4.7% ABV Honeycrisp with its warm golden hue, bright apple flavor, and juicy finish captures the quintessential fall experience. Starting August 14, it will be first available exclusively at Bold Rock’s Virginia and North Carolina taprooms before it ships to wholesalers on August 17. It will be available in 6-pack 12 oz. bottles, and on draught in select locations.
“We are very lucky to have extremely passionate and vocal consumers, and no cider has topped their “please bring it back” list quite like Honeycrisp. We are bringing it back as our first ever seasonal throwback with hopes it delights both existing fans and those drinking it for the first time. Honeycrisp apples, known for their honeyed flavor and explosive crispness, have long ranked among the best-selling apple varieties in the U.S. We are excited to share our interpretation and make it the perfect sip to round up summertime and move to cozy fall days”, Veronika McKenney, Bold Rock Brand Manager, explains.
Find Bold Rock Honeycrisp at retailers near you after the launch by exploring their product finder at boldrock.com/finder. Follow Bold Rock on social media at @boldrockhardcider.
