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Blake’s Beverage Company Leads Fourth-Category Revolution, One Innovative Flavor at a Time

March 21, 2025 Jon Sicotte 0

Blake’s Beverage Company is hitting the ground running in 2025 with several daring new ciders in the first quarter of the year. As the collaborative voice of three leading cider brands—Blake’s Hard Cider, Austin Eastciders, […]

Growing Cider

What Can Brewers’ Yeast Do For Your Ciders?

March 19, 2025 Jon Sicotte 0

Brewers’ yeast is increasingly finding a home in cider production, offering cider makers new tools to manipulate fermentation characteristics, enhance flavor profiles, and streamline production timelines. ​Both Green Bench and Bauman’s Cider​ shared at the […]

Growing Cider

Overcoming Property Challenges to Grow Your Cidery

March 12, 2025 Jon Sicotte 0

As cideries expand to meet growing consumer demand, property constraints have become a pressing challenge for many in the industry. Whether navigating the limitations of a small production space or investing in new facilities, cider […]

Growing Cider

Used vs. New Cidery Equipment: What to Know Before You Buy

March 5, 2025 Jon Sicotte 0

Buying used equipment can be a strategic way for your cidery to save money while acquiring necessary tools for production that can help create more margin in the long run. However, the process comes with […]

New Cider

Seattle Cider Introduces Ripe Plum to the VIVID Light Cider Lineup

March 4, 2025 Jon Sicotte 0

Seattle Cider Company is thrilled to announce the launch of Ripe Plum, the newest addition to the VIVID Light Cider brand family. Crafted with fresh-pressed Washington apples and vibrant plum juice from locally sourced fruit, […]

Cider News

2 Towns Ciderhouse Climbs to No. 2 Cidery Nationwide

February 21, 2025 Jon Sicotte 0

Oregon-based 2 Towns Ciderhouse, one of the nation’s leading craft cider producers, has officially ascended to the No. 2 spot in U.S. grocery store sales in the cider category, according to recent IRI data. This […]

Growing Cider

Creative Cider Marketing Campaigns on a Budget

February 19, 2025 Jon Sicotte 0

Navigating marketing on a budget requires creativity, resourcefulness, and a deep understanding of your cidery’s brand identity. For anyone looking to maximize marketing impact without overspending, it’s key to maintain a strong, consistent brand presence; […]

New Cider

AVID Cider Launches Passion Fruit Tangerine Hard Cider & Elevation Variety Pack

February 18, 2025 Jon Sicotte 0

New imperial ciders from AVID Cider Co. can take your adventure to new heights. Passion Fruit Tangerine Imperial Hard Cider (8.5% ABV) and the Elevation Variety 12-Pack, featuring four of Avid’s hardest-hitting imperial ciders, are […]

Growing Cider

Cider’s New Path: Winning Over Health-Conscious & Younger Drinkers

February 12, 2025 Jon Sicotte 0

With alcohol consumption declining, particularly among younger Millennials and older members of Generation Z, cideries are adapting strategies to stay relevant in a changing market. Some are shifting their positioning, while others are leaning into […]

Growing Cider

The Business Strategy Behind Milk & Honey Cider’s Vermouth Line

February 5, 2025 Jon Sicotte 0

As the craft cider industry continues to evolve, finding ways to venture into new categories means the need to have a forward-thinking approach to expanding your brand while staying true to your roots. By leveraging […]

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